About JayDay

Our mission

We want every child who has just moved to a new country to feel capable in their new classroom — not lost in it. JayDay gives them a calm, patient tutor at home for about 30 minutes a day, in a language they already understand.

JayDay teaches English alongside the child's actual new school curriculum — reading, writing, maths and science — so the daily practice pays off in school on Monday morning, not just in an app.

Who pays for this

One percent of BitPlan revenue funds JayDay. We tell employers to stop judging people on credentials and to judge them on what they can do. That only helps someone who had a fair chance to learn. Funding that chance is what our own argument obliges us to do.

JayDay is 100% free and always will be: no ads, no subscriptions, no in-app purchases, no premium tier, no data sold. Progress stays on the family's own device and children never create accounts.

The Jayden story

JayDay began with one child: Jayden, who moved from Thailand to Canada. He was bright and curious, but a full school day in a language he was still learning left him exhausted and quiet.

The first version was built just for him, with his own mother's recorded voice as the guide, so every instruction arrived in the warmest, most familiar sound he knew. It worked. JayDay is that same idea, opened up for every newcomer child.

Who JayDay is for

Children aged 6 to 12 who are new to Canada or the USA, and the parents and settlement workers supporting them. The helper layer speaks 13 home languages, including Thai, Spanish, Chinese, Tagalog, Vietnamese, Hindi, Punjabi, Urdu, Arabic, Persian, Korean and French.